Discovery
Market Intelligence & Enrollment Strategy
Before spending in a market, know how students and families actually decide there.
Deliverables Market visibility audit · competitive position · information-gap analysis
Solutions
Seven connected capabilities across the international student decision journey — organized around institutional problems, not platforms.
Discovery
Before spending in a market, know how students and families actually decide there.
Deliverables Market visibility audit · competitive position · information-gap analysis
Consideration
Your institutional story, restructured for a market where nobody has heard it yet.
Deliverables Decision questions · message architecture · localized information hierarchy
Discovery
A fast, findable, in-market presence on the platforms your prospects actually use.
Deliverables Localized websites · official platform presence · search visibility
Consideration
Culturally fluent content operations aligned with your admissions calendar and brand standards.
Deliverables Editorial planning · WeChat and RED activation · campaign operations
Inquiry
In-market inquiries should land with Admissions, not die in a spreadsheet.
Deliverables Localized forms · SCRM workflows · source-aware CRM handoff
Yield
Communication that reaches families credibly from inquiry through deposit and arrival.
Deliverables Parent journeys · family content · yield communications
Consideration
Maintain an accurate decision environment through local listening and response.
Deliverables Social listening · misinformation response · risk escalation
Senior collaborators in the U.S. align the work to enrollment leadership. The Shanghai team executes inside the market and its platforms.
How we work →Start a conversation
We'll come with observations, not a pitch deck.
Please don’t include student records or sensitive student information. Privacy